The single most important ingredient for e-commerce success is:
Getting people to visit my site. Designing a website that is easy to navigate and use. Gaining the trust of my customers and assuring them that I will be honest and ethical. Creating a web address that is easy to remember and enter. Having adequate infrastructure including warehousing and delivery systems in place.
The information I present on my website is automatically protected by intellectual property laws and cannot be used by others.
True False
It's not a good idea to disclose my website address on my business cards, stationery and advertising.
True False
In registering my domain name, I should keep in mind that the most easily remembered websites end in:
.bus .net .com .org
My website design should incorporate:
Artistically designed and unusual or unique fonts. Standard and widely used fonts.
Knowledge of search engine placement is important to my website because:
Search engines have an impact on my credit rating. Good search engine placement will bring more customers to my site. Good search engine management will reduce the risks of viruses.
E-commerce websites exist solely to sell products online.
True False
It will be possible for me to keep track of how many people are visiting my website.
True False
The use of the Internet for conducting e-business will assure me of competing favorably with large established competitors paying rent on a store.
True False
Setting up my own server is like:
Renting my own store Owning my own store Creating my own website
