3: Customer feedback

• The purposes of feedback
• Improve your products and services
• Help grow your business
• Suggest improvements to your present products
• Avoid obsolescence
• Flush out dishonesty and inappropriate behavior
• The tools of feedback
• Feedback tools
• Incentives
• What do your smart competitors do?
• Online feedback
• Internet feedback can be damaging
• Use the available online tools
• Employee feedback
• Create a permanent feedback team
• Allocate resources
• Top ten do's and don'ts
• Further Learning
• Session Feedback
• Session Quiz